When you meet someone for the first time, one question gets asked more than any other. What do you do? A typical response you get is the title of their position and the company they work for. But is this really the answer? When you say it like that, it's like saying your identity belongs...
Have you ever noticed how you’re more likely to opt for a retailer or service provider that you’ve heard of, or whose profile seems more convincing online that a competitor with a good offer but whose name means nothing to you? That’s branding at work – and these days, it’s more subtle and complex than...
I would love to work for LinkedIn. The company has a great product, treats its employees well, and both reviews and surveys indicate the company has a good culture. Not to mention the commute from my home to their headquarters would be about three minutes. I sent my resume and cover letter to apply for...
Lauren Berger's new book, Welcome To The Real World: Finding Your Place, Perfecting Your Work, and Turning Your Job Into Your Dream Career is absolutely perfect. For your young, clueless co-worker who just doesn't seem to 'get' it. Do you work with someone just starting their career who can't figure out why merely meeting minimum...
